Web Widgets and/or Gadgets are small portable micro-user experiences that users can embed into their web pages employed to either showcase features, stories, and functions OR to give users quick access to frequently scanned/queried content, tools, and systems.
Recent coverage in the press indicates that this is not a flash in the pan. There is critical mass forming, and big bets that are being made. Widgets are hot properties and disruptors, and top marketers are building positioning strategies around these things.
Submitted by aki - 2007-08-18 07:54:09
Channels - fallonplanningblog
Tags - interactive
web2.0
widget
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