Rapper Missy Elliott has teamed with Doritos in a new multimillion dollar ad campaign promoting the Doritos' Collision brand of chips.
 
According to reports, the commercials debut September 17 and feature Elliott in the studio creating a "mash up," while eating Doritos Collision chips, which contain two distinct flavor of chips.
 
An online component to the campaign will also allow fans to create their own mash up singles, using the Grammy Award winning producer's tracks in a competition for prizes.

Submitted by aki - 2007-08-27 05:38:03
Channels - fallonplanningblog
Tags - mashup web2.0

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A web collection of featuring the ways people modify and mesh and mash technology. As William Gibson said, "The street finds its own uses for things."

Submitted by aki - 2007-04-26 15:54:43
Channels - fallonplanningblog
Tags - hack mashup web2.0 streetuse

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